1MIL
YOU CREATE.
WE BUILD
THE BUSINESS.
THE COMPANY BEHIND CREATORS01 / 11
02THE PROBLEM

YOU BUILT THE AUDIENCE.

YOU BUILT THE EXPERTISE.

YOU BUILT THE TRUST.

WHY ARE YOU STILL BUILDING EVERYTHING ELSE?

Posting content and hoping someone buys your product isn't a business model. We build the infrastructure that turns attention and expertise into an actual company.

03THE BUSINESS-BUILDING LADDER
OFFER.
01

OFFER

We turn expertise into something worth buying: positioning, packaging, pricing, mechanism and delivery.

02

FUNNEL

We build the path from attention to transaction: VSLs, webinars, applications, low-ticket, etc.

03

SALES

We build the conversion layer: setters, closers, management, scripts and process.

04

SCALE

When the economics work, we add fuel, test, optimize and reinvest into what wins with our own money.

04THE BREAK

YOU DON'T NEED
ANOTHER AGENCY.

YOU NEED
A PARTNER.

SOMEONE WHO ONLY WINS WHEN YOU WIN.

05THE BUSINESS ENGINE

THE BUSINESS
ENGINE.

One system. Every layer required to turn an audience and expertise into a real, scalable business.

SYSTEM STATUS / ACTIVE

BUILD THE RIGHT THING.

Before we scale anything, we make sure there's something worth scaling.

06SKIN IN THE GAME
01 / 1MIL

WE BUILD
YOUR MACHINE.

  • CAPITAL
  • PEOPLE
  • STRATEGY
  • SYSTEMS
  • EXECUTION
SHARED
UPSIDE
02 / YOU

YOU KEEP
CREATING.

  • TRUST
  • EXPERTISE
  • CONTENT
07PROOF
REAL RESULTS
$0.0M

One result. Not a promise. Not a projection. A result we produced for Cuebank. More verified case studies join it below as the portfolio grows.

08THE TEAM

THE
TEAM.

The people who build the offer, the funnel, the marketing and the sales infrastructure behind every partner.

Yugen Rai

YUGEN RAI

FOUNDER

Founder of 1MIL. Architects and executes the offer, funnel and sales infrastructure behind every partnership.

Mark Lack

MARK LACK

HEAD OFFER ADVISOR

$50M+ in digital offer sales. Has engineered offers with Mike Tyson, Floyd Mayweather and Alex Jones.

Joshua Gavin

JOSHUA GAVIN

OFFER ADVISOR

Architected 450+ offers for creators and coaches, generating $10M+ for publishing partners. Founder of LowticketOffers.com.

Jace England

JACE ENGLAND

OFFER ADVISOR

Scales coaching and consulting offers into the multiple six and seven figures. Founder of Class of One and Triple 5 Consulting.

09SELECTED WORK

SELECTED
WORK.

Offers, funnels and sales pages the team has built for creators, experts and household names.

Work with Mike Tyson

MIKE TYSON

Work with Dan Bilzerian

DAN BILZERIAN

Work with Shorten The Gap

SHORTEN THE GAP

Work with 7-Figure REI Coach

7-FIGURE REI COACH

Work with Client Attraction Machine

CLIENT ATTRACTION MACHINE

Work with High Ticket Accounting

HIGH TICKET ACCOUNTING

Work with Publisher in a Box

100M TRAFFIC PLAYBOOK

Work with Ogbo

EVERYDAY MONEY WORKSHOP

Work with 3D Garment

3D FASHION BOOTCAMP

10THE PARTNERSHIP

WE'RE NOT
LOOKING FOR
CLIENTS.

We're looking for partners. Depending on the structure, we invest our own resources into the business and participate in the upside. We don't want to sell you hours. We want to build something valuable with you.
01

ONBOARD

We learn the business, audience, expertise, existing offer, economics and opportunity.

02

STRATEGY

We decide what should actually be built. Sometimes that means improving the offer. Sometimes: we're killing this offer.

03

BUILD

Offer. Positioning. Messaging. Funnel. Copy. Design. Assets. Tracking. Systems.

04

LAUNCH

We put the system into the market through the channels and launch mechanism the business actually needs.

05

INSTALL SALES

Setters. Closers. Sales management. Scripts. Training. Processes.

06

OPTIMIZE

Measure. Test. Fix. Repeat. Kill what doesn't work. Double down on what does.

07

SCALE

When the economics work, we add fuel and keep improving the winning system.

11IS THIS A FIT?

IS THIS
A FIT?

01

YOU HAVE AN AUDIENCE.

Not necessarily millions of followers. People who actually listen.

02

YOU HAVE SOMETHING WORTH SHARING.

Expertise people value and a transformation worth building an offer around.

03

YOU KEEP CREATING.

Your audience is the fuel. We need you to keep producing it.

04

YOU'RE OPEN TO BEING CHALLENGED.

Sometimes the answer is: we're killing this offer.

05

YOU WANT A PARTNER.

Not another vendor or coach. Someone with something at stake when you win.

QUESTIONS.

What does 1MIL actually do?
We become the business-building team behind creators, coaches and experts. We help develop the offer, build the funnel, create the marketing system, install sales infrastructure, acquire customers, optimize conversion and scale what works.
Who do you work with?
Established creators, coaches and experts with an engaged audience, valuable expertise and a willingness to execute.
Do I need a successful offer already?
Not necessarily. Sometimes we scale an offer that already works. Sometimes we rebuild it from the ground up.
Do I have to pay an upfront fee?
No, we rarely ask for money upfront. But it also depends on the structure of the partnership. Our model is designed around shared incentives, and in appropriate partnerships we invest our own resources and participate in the upside. We do ask for a 2k refundable lock-in deposit to work with us. This is mainly because we have been burned in the past by up-fronting all of our resources and team to work with a client, only for them to change their mind at the marketing stage.
What does profit share mean?
We basically take a percentage of the profit that we generate. If there is no profit, we don't get paid. No retainer, no setup fee, no invoices of any kind, nothing. The exact economics depend on the partnership, but the principle is simple: we share in the economics of the business.
What do I have to do?
Create content. Deliver the product. Provide the assets and access we need. Show up. Communicate. Execute your side of the partnership.
Do I have to sell?
Our goal is to build sales infrastructure so you don't have to personally handle every sales conversation.
How long do partnerships last?
We're looking for long-term relationships. If we're creating value together, we want to keep building.
What if you think my offer is bad?
We'll tell you. If we believe the offer won't work, we may recommend rebuilding it—or killing it entirely.
How do I know if I'm a fit?
Apply. We'll assess the audience, expertise, offer, economics and potential before deciding whether there's a real opportunity to partner.
SELECTIVE PARTNERSHIPS / LONG-TERM THINKING / SHARED UPSIDE

YOU CREATE.
WE BUILD
THE BUSINESS.

If you've built the audience and know you're capable of more, we're interested in hearing from you.

Apply for partnership